As customers explore wellness and beauty options, the allure of having a “spa at home” can be irresistible. A well-appointed signature line of products has a significant positive impact on revenues. Our team at Natural Resources will assist retail development through store design and layout, visual merchandising, vendor sourcing and buying services. We can launch a unique retail boutique concept and an overall signature collection, incorporating branding and presentation to best suit the individual spa.

Natural Resources formulates a product strategy based on items that reflect the spa’s concept. Our team associate will provide:

• Guidance in the creation of a boutique that offers not only skincare products, but also unique hand-picked gifts, fashion accessories and other "impulse" items
• Assistance with the selecting product vendors which relate to the spa menu, spa concept and retail strategies
• Budgets, opening inventory projections and pricing.
• Training for spa retail employees, including information about the products as well as offering selling techniques
• Direction on visual merchandising needs, such as store layout, display materials and props, wrapping materials, and gift certificates that stay true to the spa “brand’
• Knowledge and resources to develop, merchandise and launch or re-design a unique and profitable retail collection
• Signature label product development and packaging, Natural Resources will source companies to include: product, bottle and container packaging, screen or label printers and package design resources, all based on the spa’s unique brand and image objective.
• Strategies for encouraging the sale of retail items not only at the gift shop, but throughout the entire spa facility.